SEO Setting

The Hive community enables SEO optimization by simply entering keywords without the server deployment process.

Marketers and community managers can easily perform SEO tasks without the help of a development team.

SEO Overview

SEO refers to the process of optimizing search engines so that a website appears at the top of search results on portal sites.

Visibility in search results is increased and increases traffic naturally which will help with increasing the number of visitors.

It is often used as a marketing strategy because it can achieve similar effects to paid search advertising without the cost.

Search engines use search robots to collect and index web pages and reflect them in search results.

The data collected to be reflected in SEO can be broadly classified into three categories.

Collected Data	Definition	Characteristics
Meta Data	Data that describes information on a web page	Composed of HTML sources within the page
Sitemap sitemap.xml	xml file that makes up the table of contents of the pages of the website	The search robot indexes pages missed during the simple crawling (page collection) process by referring to the site map.
robots.txt	txt file that allows or restricts the collection of information by search robots	Sitemap file location information Register addresses that should not be exposed Search robot crawling can be allowed/restricted

Manage meta information by storing only keywords without distribution
When creating a community, sitemap.xml file and robots.txt file are automatically created
The sitemap.xml file is automatically updated to the latest state

Collected Data	Required Process	Note
Meta Data	Enter marketing keywords on the SEO Settings page	Reflected in real-time
Sitemap sitemap.xml	None	When creating a community, files for each of 16 languages are automatically created When adding/deleting a bulletin board, it is automatically reflected in the file Updated every Monday at 10am KST
robots.txt	None	When creating a community, files are automatically created

Commonly used meta tags required for SEO are automatically reflected.

Meta tags that were automatically submitted	Details
<meta name=”robots” content=”index,follow” />	Instructs the web page’s search engine crawler (bot) to add the community site to the index.
<meta name=”googlebot” content=”indexifembedded” />	Instructs Googlebot, the crawler of the Google search engine, to add the community site to the index.
<link rel=”canonical” href=”https://community.withhive.com/(Game Name)” />	The community main page URL is defined as a standard URL in search engines.
<link rel=”alternate” href=”https://community.withhive.com/(Game Name)/(Language)” hreflang=”(Language)”>	If rel=”canonical” defines a standard page, rel=”alternate” defines a multilingual page. The language is changed to match the language used by the community.
<meta property=”og:url” content=”https://community.withhive.com/(Game Name)” />	As part of the OG (Open Graph) protocol, it instructs to refer to the community URL.
<meta property=”og:type” content=”website“>	As part of the OG (Open Graph) protocol, it defines that the community site is a regular web page.
<meta property=”og:locale” content=”(Language)“>	As part of the OG (Open Graph) protocol, it helps you gain exposure in the selected language on social media platforms.

The game name and language are reflected as unique identifiers for the community.
Please check the Open Graph Tag section for more information about the OG protocol.
You can check if the meta tags are reflected by looking at the community page source.
- View page source in Chrome browser: [ctrl + U] or [right-click on the page and click View page source]

You can register information representing the game community site in the site tag.

Site tags classify pages by language, so please register them for each site that operates a community.

The entered keywords are reflected in the content area of the example code.

Tag	Description	Example
Description	“To set the community site description text 40 characters or below recommended Search engine influence is relatively high”	<meta name=”description” content=”Enjoy real baseball with MLB license!.“>
Keyword	“To enter keywords to improve site accessibility 80 characters or below recommended Entering many keywords actually lowers search engine influence”	<meta name=”keywords” content=”Walking Dead, Forum” />

You can set the information displayed when a community link is shared on social media platforms in Open Graph tags

This applies to the title, description, and image information provided in the preview function.

Sites are classified by language, so please register them for each site that operates a community.

The entered keywords are reflected in the content area of the example code.

Tag	Purpose	Example
Title	“To set the community site title phrase when sharing on social media 40 characters or below recommended	<meta property=”og:title” content=”The Walking Dead Match 3 Tales” />
Description	To set a community site description when sharing on social media 80 characters or below recommended	<meta property=”og:description” content=”Die Community hat die neuesten Infos zum Spiel, inkl.” />
Image	“To set the community’s main image when sharing on social media Size: 800x450px File format: png, jpg, jpeg	The game’s representative image registered in the App Center will be registered first App Center > Project Management > Click App ID > Game Assets > Game Representative Image If it is not registered in App Center, it will be displayed as an empty value.

When sharing a link to a detailed post, the title and image of the post are used in the open graph tag.
The preview function that reflects open graph tags will work properly only if it is supported by the social network platform.

Hive Community supports setting Google ownership tags for using Google Search Console.

When using Google Search Console, you can monitor search traffic and diagnose site problems.

More information about site ownership can be found here.